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Leaf Pattern Design

Narrative in Motion graphics

Title:

  • Overcoming Barriers to Securing a Job in the U.S.

 

Concept overview:

  • This project is a promotional video for our group project in Design Process For Learning Experience class. Through this video, our project could be better publicized and give viewers clear insights about our design.

 

Statement of need:

  • International students are a diverse and important part of NYU's student population, but they face more challenges in the process of job-hunting than domestic students, for example, they do not know the job market culture in the U.S; they do not have the initiative to reach out the resources that applied by the university due to lack of knowledge of how the process is in job-hunting…We hope to let more international students know about the existence of our design through this promotional video and let them know we are here to help and that they are not alone.

 

Concept description:

  • This video provides an overview of our design, introduces the e-learning course, AI evaluation tool, and mentors’ feedback that are included in our design. Each of them is introduced with a picture and concise description to help viewers understand and also includes the call to action.

 

Target audience:

  • International Students at NYU

  • NYU Wasserman and the stakeholders and founders of the Career Center

 

Learning goals:

  • Learners will be able to know about what’s the content and purpose of our design through this video.

  • Learners will be able to know how to take action to start learning our courses.

 

Learning theories:

  • Advance Organizers: This promotional video provides learners with a framework of our design, which helps learners make sense of our design and integrate it with their prior knowledge.

  • Multimedia principle: The visual and text are combined together to reduce viewers’ cognitive load and help them better process information.

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